How to Create Default Ad Reporting in CM360
- To create a default ad report, go to "Report Builder" in CM and select a "Standard" Offline report.
- Rename your report to something that makes sense. DO NOT leave it unnamed.
- Setup the report exactly like the screenshot below. Do not apply any filters if you intend on this being a perpetual report for your brand. You may apply campaign filters if you want to make a new default report each time. it's honestly easier to follow the example below and set it up and forget it:
- Don't forget the "Week-to-date" option for the date range and select the correct advertiser. No floodlight data necessary.
- Schedule the report weekly and set the report to EOY
- Make sure to add the account team alias to the Delivery section at the bottom under "Share with."
- You can add a message so that the teams know what the report is located under "+ add people."
- Save and Run when complete!
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